Chuck Tryon starts off the article by introducing the iPhone. He then goes to talk about the iPhone ad, comparing the man in the ad to a magician. That’s what the ad makes him out to be, but actually anyone can have an iPhone and do what he does, so therefore anyone can be a magician. He then goes on by commenting on the Netflix and the Hulu apps that are now available on the iPhone. They’re marketed phrase was “DVD anywhere”. I find this interesting because this was a landmark idea that really changed the way we consume media. For example, with the new iPhone apps, anyone can watch Netflix on the train ride to work. This is really bad, but my friend who commutes to Stony Brook told me that she watches The Office on her one-hour car ride home everyday. I asked her how this was possible since she was driving, and she said that she props her iPhone up on the dashboard of her car and listens to it while she drives and at red lights she watches. I wonder if there are more people that do this, or is it just my crazy friend. This “DVD anywhere” could possibly kill people if she were to get into a car accident because she was watching The Office. Could there possibly be a new law stating, ‘no Netflix watching while driving’? To me, this seems hilariously farfetched, but also not really that farfetched. Tryon later on in the article states that studios are now changing the way they film media, so that it no longer fits a DVD platform, but more of a pay-per-view sort of platform. I thought this was interesting because this is true, DVDs are becoming obsolete and not just because of the emergence of Blu-rays—those are becoming obsolete too. Now with all these digital streaming sites no one needs to buy DVDs or Blu-rays. There is Netflix, Hulu, Amazon Instant Video, Pay-Per-View, Redbox, and others. With all these options who needs a DVD? Well this has now changed the way DVDs are being advertised. The companies know they have competition, so they are trying to persuade the consumer into buying DVDs by offering extra scenes of the movie, or an extreme un-cut version of the movie, or bonus feature that the consumer can only watch if they purchase the DVD. I think this is a really smart idea on their part. Me personally, I don’t know why but I’ve always liked to buy DVDs apposed to watching the movie on Netflix or something else. I think maybe it’s the security of knowing that I own this DVD so I will have it forever in case I do possibly want to watch it again. I know that may sound silly to some people, but Netflix does not provide me with that security and that scares me a little. I may be old fashioned but I love looking at my ginormous DVD collection and choosing which movie I want to watch.
Chuck Tryon starts off the article by introducing the iPhone. He then goes to talk about the iPhone ad, comparing the man in the ad to a magician. That’s what the ad makes him out to be, but actually anyone can have an iPhone and do what he does, so therefore anyone can be a magician. He then goes on by commenting on the Netflix and the Hulu apps that are now available on the iPhone. They’re marketed phrase was “DVD anywhere”. I find this interesting because this was a landmark idea that really changed the way we consume media. For example, with the new iPhone apps, anyone can watch Netflix on the train ride to work. This is really bad, but my friend who commutes to Stony Brook told me that she watches The Office on her one-hour car ride home everyday. I asked her how this was possible since she was driving, and she said that she props her iPhone up on the dashboard of her car and listens to it while she drives and at red lights she watches. I wonder if there are more people that do this, or is it just my crazy friend. This “DVD anywhere” could possibly kill people if she were to get into a car accident because she was watching The Office. Could there possibly be a new law stating, ‘no Netflix watching while driving’? To me, this seems hilariously farfetched, but also not really that farfetched.
Tryon later on in the article states that studios are now changing the way they film media, so that it no longer fits a DVD platform, but more of a pay-per-view sort of platform. I thought this was interesting because this is true, DVDs are becoming obsolete and not just because of the emergence of Blu-rays—those are becoming obsolete too. Now with all these digital streaming sites no one needs to buy DVDs or Blu-rays. There is Netflix, Hulu, Amazon Instant Video, Pay-Per-View, Redbox, and others. With all these options who needs a DVD? Well this has now changed the way DVDs are being advertised. The companies know they have competition, so they are trying to persuade the consumer into buying DVDs by offering extra scenes of the movie, or an extreme un-cut version of the movie, or bonus feature that the consumer can only watch if they purchase the DVD. I think this is a really smart idea on their part. Me personally, I don’t know why but I’ve always liked to buy DVDs apposed to watching the movie on Netflix or something else. I think maybe it’s the security of knowing that I own this DVD so I will have it forever in case I do possibly want to watch it again. I know that may sound silly to some people, but Netflix does not provide me with that security and that scares me a little. I may be old fashioned but I love looking at my ginormous DVD collection and choosing which movie I want to watch.